heidicohen.com — Do you need a push to get your creative juices flowing? Could you use a little help in crafting blog posts and content that pulls prospects and the public in? Many writers just need an idea for their working title to get on track. As David Ogilvy pointed out in On Advertising, “On average, five t…

contentmarketinginstitute.com — I just finished reading thisRichard Branson postabout following your passions in life. In it, he restates this magnificent quote from Nelson Mandela: “Education is the most powerful weapon to change the world.” I truly believe in this. I also believe that the brands that place a priority on educa…

www.kunocreative.com — 6 Ways You Can Build Accountability into Social Media Marketing Social media can be one of the most successful channels for B2B lead generation, but many companies still jump into a social network to have a presence for presence sake. If your company is on a social network, there must be a purpos…

soa.li — A recent survey by staffing agency Intelligent Office found that one-third of workers use social media at work for at least an hour a day, and a quarter of respondents said they wouldn’t work for a company that didn’t allow them to use social media. With U.S. unemployment hovering just under 8%, …

www.forbes.com — The newest research says 80% of marketers aren’t planning to use Daily Deal sites in their upcoming campaigns Social Media Examiner has just released its annual Social Media Marketing report. It reveals some interesting data about this year’s social media marketing trends. The entire report is av…

blog.hubspot.com — Lately, the whole marketing community is abuzz about content. And rightfully so. Content is a necessity for any successful inbound marketing strategy, and with more and more marketers creating it, it’s becoming increasingly difficult to stand out from the barrage of content out there — a lot of …

jasondelodovici.com — So you finally created that epic piece of content, published it and after 1 week of anxious waiting, there are still no reactions to it. Before we go ahead and start believing that our content actually sucks, it’s worth taking a second look to really figure out what the problem is. Personally, I …

If you walk into any warehouse operation, you will find several very important metrics that determine the success rate of the business.  One of those metrics is called “carrying cost”, which at its basic core is simply the cost of having unsold inventory sit still on the floor. 

www.sixtwointeractive.com — Managing all of the various messages coming at us via social media can be a bit overwhelming. Between Facebook, Twitter, Instagram, Pinterest, and Google+, trying to aggregate all the information, much less construct a cohesive message from it, is a 24-hour a day job. SixTwo Interactive uses Soci…

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